The NW Youth Careers Expo, PWA’s annual career exploration event, gives leading employers a chance to support today’s high school students and tomorrow’s workforce. This week, we’re highlighting the Arts & Communication Zone, a growing focus at the Expo. This zone will feature a vibrant range of influential employers, including Wieden+Kennedy, The Oregonian/OregonLive, Portland Community College, Mt. Hood Community College, Swift, Oregon Film, Oregon Public Broadcasting, and many more.
In the Arts & Communication Zone, students can:
- Connect with people who work in the mass media industry
- Explore the incredible diversity of creative careers being transformed by technology
- Learn about the skills & education needed to work in advertising, digital design, & journalism
- Discover what kind of exciting work is being done in Oregon
Wieden+Kennedy: The powerhouse ad agency best known for its work with Nike is one of the largest independently owned advertising agencies on the planet, with headquarters in Portland and seven offices around the world. Wieden+Kennedy is a Platinum sponsor and hosts a popular Career Day every year where students learn about careers in design, advertising, marketing and media buying.
Oregonian Media Group: As a leading regional news source and publisher of The Oregonian/OregonLive, the Portland-based company serves readers and advertisers on print, digital and mobile platforms. Students can learn from professional journalists about the High School Journalism Institute, a week-long summer residential program in Corvallis. The company is also a Platinum in-kind sponsor of the Expo.
Swift: Based in Portland, Swift is a strategic creative agency whose client roster includes Starbucks, Google, Nestlé, adidas, and YouTube. Like Wieden+Kennedy and the Oregonian Media Group, it also has hosted Career Days.
Oregon Film: Formerly known as the Governor’s Office of Film & Television, Oregon Film promotes the film, video and multimedia industry in Oregon by marketing the state as a filming location and helping homegrown companies. At the Expo, students can learn about local crews who work year round on features, television, advertising and interactive games. They can learn about the Art of Makeup and meet professionals from employers such as Koerner Camera Systems.
Be sure to check out Aveda Institute Portland, Explore Viz Comm, Oregon Public Broadcasting, Portland Community College and more while you’re in the Arts & Communication Zone!
About 6,500 students and 195 exhibitors will participate in the 16th annual Expo on Tuesday, March 10, 2020, at the Oregon Convention Center. Students learn about career opportunities and the skills and education needed to be successful while employers meet motivated teens who can become today’s interns and tomorrow’s employees.
The nonprofit Portland Workforce Alliance works year-round with businesses in every sector to provide career-learning opportunities for high school students. Research shows that students who have the opportunity to learn about careers while they are in high school are more likely to graduate, continue their education and find satisfying careers.